Nike: SPRINT

Design & Make

brief

design a new offering for nike’s leisure line. final design should bring in to question typical leisure footwear. Project should be prototyped in low then high fidelity to prove designers’ competence in the relationship between the design to manufacturing process.

Mature Hypebeast

target user:

as hypbeasts have grown so has their taste, with a love for flair; now more interested in subverting expectations with unique takes on established classics within the streetwear and larger fashion community

TREND ANALYSIS

“THAT’s so hot right noW”

MOODBOARD

SKETCHING

PROTOTYPING

1.patternmaking

3. Figuring it out

5. Had to Add Foxing

2. Low Fidelity

4. UPPER ALMOST DONE

6. Sew into hand

7. put shoe on

note to self: turns out this step is optional; skip next time

sketching

final design

prototyping

final prototype

tech pack?

hero shot

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